The Importance of Customer-Focused ERP in Distribution Disruption

The Importance of Customer-Focused ERP in Distribution Disruption

Customer-focused ERP may sound like an oxymoron, but for distribution firms looking to compete in a modern business environment, it is an imperative.  As companies in the industry are finding new ways to reach customers, leaders are embracing more integration, focusing more heavily on customers, and implementing new solutions to get there.

This according to the recent Aberdeen Group Report on the future of enterprise resource planning in the distribution industry. The full report, Cloud BPM: A Platform for Continuous Improvement, looked at the differences between leaders, followers, and laggards, discovering that in order to compete in an increasingly competitive market, companies are moving to embrace technology.

Customer-Centric ERP: What Leaders Do Differently

Today’s wholesalers and distributors are faced with a competitive market, filled with demanding customers. Online sales have opened new channels that customers use to get their products, and have also enabled competitors to enter and service new markets. Therefore, in order to differentiate, top performers must get the right products, at the right price, to the right customers when they need them. For these reasons, leaders look to implement a customer-centric ERP that facilitates the use of customer information. So, what do leaders do differently?

According to the report, leaders have focused on the following concepts as they strive to improve distribution processes and improve customer interactions:

  • Ecommerce Integration: Leaders are 39% more likely to have eCommerce integrated into ERP
  • Customer Self-Service: Leaders are 72% more likely to have customer self-service portals.
  • Real Time Insight: Leaders are 31% more likely to have real-time visibility into the status of all processes and data.
  • A Focus on Forecasting: Leaders are more successful in planning for demand, as they are nearly three times as likely to be able to perform demand planning and forecasting.
  • Open to Data Sharing: From the supplier to the customer, leaders know how to discuss data. According to Aberdeen, leaders are 46% more likely to be able to share data with both customers and suppliers.

Get to Know the Future-Focused Distribution Firm

ERP can be your organization’s foundation for ensuring customer satisfaction, at a lower cost. As you fight for new customers, look to improve relationships with suppliers, and focus on growth in 2018 and beyond, it pays to understand what’s next.

We welcome you to download the entire guide here, and learn about one such customer-focused ERP, Acumatica, by getting in contact with CAL Business Solutions.

Acumatica Gold Certified Partner

Additional Acumatica ERP Resources

Compare Multiple ERP Systems With Comprehensive Checklist

5 Step ERP Selection and Implementation Guide

INFOGRAPHIC: 6 Reasons I Believe Acumatica is The Best ERP Cloud System

By | 2018-05-02T10:55:29+00:00 May 2nd, 2018|Acumatica, CAL ERP Tips & Tricks Blog, Why Choose Acumatica|Comments Off on The Importance of Customer-Focused ERP in Distribution Disruption

About the Author:

Microsoft Dynamics GP (formerly Great Plains) is ERP/accounting software that grows with your business, easily integrates with other systems, and is quick to set up, customize and use. CAL Business Solutions is focused on Microsoft Dynamics GP: * Implementation * Integration * Customization * Data Conversion * Training * Support We are a practical, hardworking team that has built our reputation on giving honest advice, straightforward answers, and a software system that works. Serving companies nationwide—focused on Connecticut, Massachusetts and Rhode Island. * Northeast Dynamics Partner of the Year Winner * Dynamics Presidents Club Winner: Recognizing Top 5% of Partners If you are considering new accounting software, upgrading your existing system, or currently use Microsoft Dynamics GP and want expert support and training contact CAL.